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AI gets creative: new content thanks to generative AI

Until now, AI has mainly been there to understand information and recommend suitable offers. But now it is going one step further: with generative AI, we can create new content.

This technology builds on already known methods, such as large language models (LLMs). These models are fed with huge amounts of text data and learn to predict the next word in a sentence.

What is special about generative AI, however, is that it can not only create new text, but also generate images, videos and even audio.

We are now using these new AI achievements to support you in your processes!

AI gets creative: New content thanks to generative Artificial Intelligence

Until now, AI has primarily been used to understand information and recommend relevant content. But now it’s taking things a step further: With generative AI, we can create new content.

This technology builds on existing methods, such as large language models (LLMs). These models are trained on massive amounts of text data, enabling them to predict the next word in a sentence.

What makes generative AI special, however, is that it can generate not only new text but also images, videos, and even audio.

We are now leveraging these new advancements in artificial intelligence to support you in your processes!

Your employees may be familiar with the AI features in Google Workspace—but are they actually using them yet?

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